For 1968, the entire Pontiac line was completely redesigned, with the image-leading GTO awarded Motor Trend’s Car of the Year award. Now riding on a shorter 112-inch wheelbase, the 1968 GTO introduced “fuselage” styling with a long hood/short deck treatment.
Pontiac continued to maintain its third-place industry ranking and nearly 11 percent of the new car market for 1968. The GTO was a major factor in that success. Over 77,000 GTOs were built for 1968, with less than 10,000 being convertibles. From just $2,996, nearly anyone could get an out-of-the-box supercar with upscale standard features like a deluxe sport steering wheel, interior lamps, bucket or notchback bench seats with a central armrest and more.
The basic GTO engine for 1968 was a 400 V8 with 350 hp. Buyers could also specify the Ram Air I 400 V8 with 360 rated horsepower, which was succeeded after March 1968 by the Ram Air II with 366 hp and upgrades including forged pistons, lightweight valves and free-breathing cylinder heads with round exhaust ports. Ram Air-equipped GTOs received a dealer-installed fresh-air induction kit with functional hood scoops as well.
This car was auctioned off by Mecum Auctions on June 16, 2012 at the Salmon Brothers Collection, Arkansas.
Sources: RM Auctions and Mecum Auctions