Chrysler B70 Phaeton

This is the car that launched the Chrysler Corporation. Designed by three talented engineers - Fred M Zeder, Owen R. Skelton and Carl Breer - the first car to bear the Chrysler name made its public debut at the 1924 New York Automobile Show. The new Chrysler boasted a high compression six cylinder engine and Lockheed four wheel hydraulic brakes - advanced engineering features unprecedented in a car in its mid-level price class.

Walter P. Chrysler's previous experience was at Buick, and his later success in reviving Willys-Overland and Maxwell-Chalmers, gave him the confidence and drive to form his own automobile company in 1925.

Source: Walter P. Chrysler Museum

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