Ford Rallye Concept
From Ford press: The Ford Rallye Concept, making its international debut today, explores the inherent competitive spirit of the new 3-door Fiesta. Its appearance at the Birmingham International Motor Show signals Ford's intent to have a Fiesta-based rally car ready for competition within a year.
Ford RallyeConcept has been realised through an intensely close collaboration between Ford Rallye Sport, the motorsport experts behind the Puma Super1600 and the Focus WRC rally cars, and Ford Design Europe, the creative team responsible for the new three-door Fiesta on which the Rallye Concept is based.
“This project represents a fundamental change in how we approach motorsport vehicles,” said Chris Bird, Ford of Europe Design Director.
“This collaboration has unleashed tremendous energy, demonstrating what we can achieve by working closely together with the motorsport engineering team to make competition vehicles a natural extension of the product range. The Ford Rallye Concept shows that a performance vehicle can be both uncompromising and clearly coherent with the original design.”
Ford Rallye Concept’s marriage of the motorsport engineer’s objective for performance functionality with the eye for detail of the designer has been so effective that Ford has committed to an engineering development programme to bring a Fiesta-based rally car to reality.
Aiming for FIA homologation by the summer of 2003, Ford Rallye Sport is hoping that it will become Ford’s next success story in national and international rallying.
As with the development of any car destined for competition use, the key to its success will be in its performance, but within this framework Bird’s team of designers and the Ford Rallye Sport team have created a car that is visually stimulating and entirely functional but is still faithful to the design thinking of the production vehicle