From Volvo press: With the new C30, Volvo makes its debut in the segment for two-door premium cars.
The sporty design, with two doors, four individual seats, and a glass tailgate, aims to give a young and dynamic group of customers “a Volvo of their own.”
“The new C30 aims for a group of young singles, or couples, with a intense urban lifestyle. These people prioritise excitment in design and driving characteristics, and this car is designed to suit their taste and lifestyle,” says Lex Kerssemakers, Senior Vice President, Brand, Business and Product Strategy at Volvo Cars.
During the development phase of the C30 project, Volvo Car Corporation has organised customer clinics in a number of European countries. People living in urban areas with accelerating careers and an intensive lifestyle were invited to judge the car’s design and technical content.
Viewed from the side, the distinct wheel housings in contrasting materials, and the sloping roof give the new C30 a fast silhouette, which is further enhanced by the extreme boat-shape of the side windows. This is created by the narrowing roof and the wide shoulders.
The shoulders at the rear are powerfully rounded and are accentuated by the horseshoe shaped lighting pattern of the tail lamps, and the glass tailgate. The spoiler at the upper edge of the tailgate is available in two different versions.
“The C30 has plenty of muscles in a sporty and compact package. Anyone who recalls the Volvo SCC (Safety Concept Car) will recognise the exclusive and convenient glass tailgate. The distinctive tail lamps ensure that no one will ever be uncertain about which car they have in front of them,” says Volvo Car’s Design Director Steve Mattin.
A specially designed body kit with larger exhaust pipes is available fully colour coordinated or in dual tone. To further personalise the car, the body kit can be combined with a lowered sport chassis and 18" wheels.
The body kit is available in many colours to create a wide range of possibilities for exciting personal combinations.
Styling items available for the interior are a sport steering wheel and sport gear lever with aluminium inlays, brushed aluminium pedals, and specially designed C30 carpets.
The Volvo C30 will be introduced with, for example, an entirely new colour: Cosmic White Pearl. Equipped with the body kit in brown Java Pearl, the car will stongly recall the Volvo C30 Design Concept.
The new C30 has room for four adults thanks to the two separate seating positions in the rear seat, with generous head- and legroom. The rear seats are slightly centred to provide a feeling of space and a good forward view. It also makes communication between front and rear occupants much easier.
The space between the seats also makes the thin, visually floating centre stack clearly visible from the outside through the glass tailgate.