Google Could Rival Uber With a Self-Driving Vehicle Service

The race for autonomy is on. Tesla, Google, and Apple (just to name a few), have all tossed their hat in the ring on researching the future of the self-driving car. But a new report suggests that Google could be the first serious player to put its cars on the roads, and under the butts of consumers. According to a report from Bloomberg Business, Google parent company Alphabet is allegedly turning the quirky little self-driving car project, into a full on assault on Uber and Lyft. An unnamed source suggested that fleets of self-driving vehicles would be unloaded onto college campuses, military bases, or corporate office parks to start off, and eventually find their way onto main streets for use by consumers everywhere. RELATED: See More of the Google Self-Driving Car Prototype
Google Could Rival Uber With a Self-Driving Vehicle Service
This small-scale invasion makes it easier for Google to manage initially, as the company continues to improve upon its service for the larger scale. Cities like San Francisco and Austin were mentioned as the two most likely candidates to receive the service on city-wide basis. This strategy by Google rivals plans from Uber, which is delving into autonomous research itself, likely planning to use the already semi-autonomous Tesla Model S. So far that project hasn’t materialized for consumers. Google hopes it can get its self-driving vehicles on the road before Uber, or really, anyone else. RELATED: What is the Real Timetable for Autonomous Cars?

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