Lincoln desperately needs the Continental to be a hit and it appears the model could be off to a successful start as 40,000 people have already expressed interest in buying the brand's flagship sedan.

While those numbers pale in comparison to pre-orders of the Tesla Model 3, it's a huge boon for Lincoln as Continental's predecessor was barely a blip on the automotive radar. 

Of course, it's important to note the 40,000 people who have expressed interest in the model simply requested more information about the Continental.  Now the hard work begins as Lincoln will work with dealerships to turn tire kickers into buyers ahead of the model's launch this fall. 

This isn't an easy task but the Chairman of the Lincoln National Dealer Council told Automotive News “People are asking a lot of questions about the car."  He added “This is the most buzz I’ve seen in a long, long time.”

As a refresher, the Lincoln Continental debuted at the North American International Auto Show earlier this year with upscale styling and a luxurious interior.  The model also features a 3.0-liter biturbo V6 engine that develops more than 400 horsepower and 400 pound-feet of torque.

Source: Automotive News

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