Ferrari's new chairman Sergio Marchionne told CNBC the "business itself is in good hands with FCA, as long as we don't screw up the DNA of Ferrari."

Ferrari's new chairman Sergio Marchionne told CNBC the "business itself is in good hands with FCA, as long as we don't screw up the DNA of Ferrari."

Replacing Luca Cordero di Montezemolo as Ferrari chairman, Sergio Marchionne revealed during an interview with CNBC the company is paying close attention to the U.S. market in order to avoid oversupply but at the same time he said "you've got to be careful about limiting the ambition of Ferrari because its customer base is an expanding customer base."

Last year Ferrari capped production to 7,000 units but in 2014 they plan on bumping output by an extra 200 units, with Marchionne saying the rate could increase in the future as a method to keep up increasing demand. This is one of the main reasons why di Montezemolo left Ferrari as he wanted to keep exclusivity by selling fewer cars at a higher price.

Marchionne told CNBC he loves Ferraris, adding that the Enzo is his personal favorite but the 458 Italia "is the best driving machine ever invented." He declined to reply to speculations referring to FCA (Fiat Chrysler Automobiles) analyzing the prospects of selling Ferrari.

Be part of something big