Volkswagen North American CEO Michael Horn has revealed the company is once again considering a pickup for the United States.

Volkswagen North American CEO Michael Horn has revealed the company is once again considering a pickup for the United States.

Speaking at the sidelines of the Geneva Motor Show, Horn told Autoblog "The Amarok is too small for the U.S." but "let's put it this way: we start to discuss it again and whether it's attractive for us."

His sentiments were echoed by Volkswagen powertrain guru Dr. Heinz-Jakob Neußer who said "We are just reworking our truck strategy and this is part of thinking about it. But the Amarok fits not very well to the efforts of the market."

In the meantime, Volkswagen is reportedly watching the launch of the 2015 Chevrolet Colorado and GMC Canyon to see how the market responds. If there's a lot of demand for the trucks, it could help sway their decision to launch a pickup in the United States.

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