Kia is sponsoring the inaugural YouTube Music Awards, so the company has announced plans to unveil a music-focused 2014 Soul urban.

Kia is sponsoring the inaugural YouTube Music Awards, so the company has announced plans to unveil a music-focused 2014 Soul urban.

Designed by Lux Motorworks, the one-off model is being billed as a "mobile video recording booth and multi-screen YouTube player." It features a matte white exterior with red accents, YouTube badging and massive alloy wheels.

Inside, there's a WiFi hot spot and a webcam for recording high-definition music videos. The Soul has also been equipped with a Mac Mini, a wireless keyboard and ten iPad minis.

According to Kia Motors America executive vice president of marketing and communications, Michael Sprague, “The first-ever YouTube Music Awards will be a truly unique music experience, and our activities around the sponsorship, including the ‘Soul-Live’ event, are designed to engage and entertain music-loving audiences across the globe.”

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