In this video we get to see Peugeot’s Style Director Gilles Vidal providing a description of the 2014 308's interior cabin.

In this video we get to see Peugeot’s Style Director Gilles Vidal providing a description of the 2014 308’s interior cabin.

The new generation of the Peugeot 308 features a so-called "i-Cockpit" which promises to be very intuitive and also to provide improved ergonomics while driving. One aspect that not everyone will like is the tachometer which is reversed in relation to the speedometer. Other important changes compared to previous Peugeots are the small flat-bottomed steering wheel and the minimalist dashboard with very few buttons and knobs. A similar controversial arrangement can be seen in the smaller 208.

Most of the car's functions can be accessed from the 9.7-inch touchscreen display, while other noticeable features include an electronic parking brake and a start/stop button positioned below the gear shift lever.

A public debut will occur in September at the 2013 Frankfurt Motor Show. Sales will commence in Europe later this fall after production starts in Sochaux, France.

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