McLaren has announced the company will celebrate their 50th anniversary on September 2nd, 2013.

McLaren has announced the company will celebrate their 50th anniversary on September 2nd, 2013.

Originally launched in 1963 as Bruce McLaren Motor Racing Ltd, the company will celebrate the occasion by using a 50th anniversary logo on everything from their shirts to the new MP4-28 Formula 1 that will debut on January 31st. McLaren also intends to host a variety of "unique events and celebrations" throughout the year.

According to McLaren Chairman Ron Dennis, “McLaren’s history is long and storied, but McLaren’s legacy is harder to define – and that’s because it’s still being vividly written every day by the dedicated men and women who work at the McLaren Technology Centre. Bruce McLaren wrote the beginning of the story, and the legend is going to continue for many years to come. I’m only a chapter, not the book, and I want other people to come in and write their own chapters as time goes by."

Over the years, McLaren has made a name for itself with a variety of high-performance models. Their entry into Formula One began in 1966 and they have gone on to win more races (182) than any other constructor. McLaren also employed a number of notable drivers including Alain Prost, James Hunt, Niki Lauda, Lewis Hamilton and Ayrton Senna.

In the United States, McLaren dominated the CanAm series by winning five successive championships and 43 different races. The company also built cars that won the Indy 500 in 1974 and 1976.

More recently, McLaren has built supercars such as the F1, Mercedes SLR McLaren and the MP4-12C.

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