Chrysler CEO Sergio Marchionne has revealed plans to drop the Jeep Compass and Chrysler Town & Country in 2014.
Speaking with Automotive News, the executive said the move was part of the company's initiative to eliminate product overlap and create more distinctive brand identities. This is seen a more critical than ever as nearly 90% of Chrysler dealers, in the United States, sell all four of the company's brands (Chrysler, Dodge, Jeep and Ram).
While the Jeep Compass is redundant because it's a reskinned version of the Patriot, the Chrysler Town & Country is a popular minivan with strong name recognition. Owing to this fact, its replacement - reportedly a small crossover - may retain the familiar moniker.
In related news, Marchionne confirmed the company is developing an SRT version of the Dodge Dart. He declined to elaborate, but joked "The only thing we're fighting over now is to determine how big an engine we stick in it."