Audi has announced Head of Audi Group Design, Wolfgang Egger (48), will be taking charge of Audi Brand Design on an operational level and in doing so have released this head-shot with a mystery vehicle in the background over his shoulder.
Audi has announced Head of Audi Group Design, Wolfgang Egger (48), will be taking charge of Audi Brand Design on an operational level and in doing so have released this head-shot with a vehicle in the background over his shoulder resembling a potential new Audi TT.
Looking closely at the blurry design model we can see it has the same front end nose curve as the current model plus a new bumper fascia and headlamp design. The possiblity remains that this design could be any miscellaneous TT draft. But why would they include it in a PR headshot if it didn't have any significance?
Egger, as of February 1, 2012 will be taking over this role from Stefan Sielaff, who is to become Head of the Volkswagen Design Center in Potsdam and Head of Interior Design for the Volkswagen Group. Egger will assume overall responsibility for the design of the Audi and Lamborghini brands. Prior to joining Audi, Egger held a variety of posts including Head of Alfa Romeo Centro Stile and Head of Lancia Centro Stile. Concepts which Egger was lead designer include the Audi quattro concept and the first Audi e-tron concept to name a few.
Just as significant, Sielaff, who will become Head of the Volkswagen Design Center in Potsdam, will report directly to the automaker's group design chief Walter de Silva. Sielaff, previously as head Audi designer, was a leading contributor in developing Audi's current design paradigm including the use of LED lights. Sielaff is credited with designing the Audi e-tron Spyder and the A2 e-tron. Sielaff has also made major contributions to the Audi A6 and A8.
A concept version of the new TT is expected to debut in 2012 but a production version is not expected to launch until 2014.