Mercedes will fully unveil the truck on October 25.

Mercedes-Benz’s new video teaser for its upcoming pickup concept gives us a much better idea of what the truck looks like than the simple line drawing from the model’s announcement. Based on the new clip, it seems that the German brand is eschewing the usual tough looking styling in this class for something more elegant.

The teaser offers plenty of glimpses of the concept’s styling. The pickup boasts sweptback headlights that look more like something from a luxury sedan than the stereotypical truck. There’s also a peek at the mesh grille with horizontal bars through the center. The curvaceous lower fascia also looks surprisingly sporty for this segment.  Unfortunately, the video doesn’t provide a great look at the rear.

Mercedes-Benz Pickup Teaser


Mercedes will officially unveil the truck concept on October 25 at an event in Stockholm, Sweden, and there will be a livestream of the event for those that won’t be able to attend in future. A production version will eventually join the lineup, and Nissan will handle the actual assembly as its factories in Argentina and Spain. The pickup will use the same underpinnings as the Nissan Navara and Renault Alaskan. In all likelihood, the engine options will also be the same as the other trucks, including a 2.3-liter diesel, 2.5-liter gasoline-fueled powerplant, and 3.0-liter diesel V6.

The Mercedes truck will differentiate itself from its the other models on these underpinnings by using better materials and offering additional options. The German brand will offer it in multiple versions, including one for specifically for work duties and a dual-use trim that will better accommodate families.

The production model will be available in Europe, Latin America, South Africa, and Australia. It will compete against models like the Ford Ranger, Volkswagen Amarok, and Toyota Hilux. Mercedes initially considered selling the truck in the United States but eventually dropped those plans.

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